{"id":19423,"date":"2021-05-04T10:00:00","date_gmt":"2021-05-04T08:00:00","guid":{"rendered":"https:\/\/www.rushmix.com\/?p=19423"},"modified":"2021-06-23T17:49:19","modified_gmt":"2021-06-23T15:49:19","slug":"1me-leve-par-rushmix-pour-un-pivot-b2b-reussi","status":"publish","type":"post","link":"https:\/\/www.rushmix.com\/en\/presse\/1me-leve-par-rushmix-pour-un-pivot-b2b-reussi\/","title":{"rendered":"1M\u20ac lev\u00e9 par Rushmix pour un pivot B2B r\u00e9ussi"},"content":{"rendered":"\n<p><em>Lyon, le 04 ma<\/em><em>i 2021 \u2013 La start-up tech Rushmix, sp\u00e9cialis\u00e9e dans la cr\u00e9ation de vid\u00e9os d\u2019entreprises, annonce ce jour avoir conclu un tour de table en Seed \u00e0 hauteur de 500 000\u20ac aupr\u00e8s du fonds BJ Invest, de plusieurs Business Angels et de Bpifrance, portant ainsi le montant total des capitaux lev\u00e9s depuis sa cr\u00e9ation en 2016 \u00e0 1 million d\u2019euros. Apr\u00e8s une premi\u00e8re phase de financement en pr\u00e9-Seed d\u00e9but 2019 \u00e0 hauteur de 500 000\u20ac &#8211; visant \u00e0 acc\u00e9l\u00e9rer ses acquisitions clients, sa strat\u00e9gie de recrutements et ses d\u00e9veloppements techniques &#8211; cette nouvelle lev\u00e9e de fonds vient ainsi achever le pivot B2B de la startup, notamment \u00e0 travers le recrutement de forces commerciales pour d\u00e9ployer massivement son offre aupr\u00e8s des entreprises. Des fonds qui vont \u00e9galement lui permettre de poursuivre le d\u00e9veloppement de sa technologie propri\u00e9taire de pr\u00e9-montage vid\u00e9o, unique en Europe.<\/em><\/p>\n\n\n\n<p><strong>Rushmix, d\u2019un expert du film souvenir \u00e0 la trousse \u00e0 outils vid\u00e9o des entreprises<\/strong><\/p>\n\n\n\n<p>V\u00e9ritable globe-trotteur passionn\u00e9 de belles images, chaque retour de voyage amenait chez Martin Bothier la m\u00eame question&nbsp;: comment obtenir rapidement un film de qualit\u00e9&nbsp;? En effet, si l\u2019av\u00e8nement des smartphones et cam\u00e9ras embarqu\u00e9es permet aux individus d\u2019obtenir des vid\u00e9os HD, rares sont ceux qui disposent du temps et des comp\u00e9tences pour tirer profit de ces contenus. Fort de ce constat, il s\u2019associe en 2016 \u00e0 Cl\u00e9ment Bouteille, expert en montage vid\u00e9o, et Thomas Gallice, avide de technique et de d\u00e9veloppement informatique. Ensemble, ils fondent Rushmix, une startup sp\u00e9cialis\u00e9e dans la cr\u00e9ation de vid\u00e9os. Si la proposition de valeur de Rushmix s\u2019adressait dans un premier temps aux particuliers, tr\u00e8s vite la startup noue des partenariats avec diverses agences de voyage, prestataires de loisirs et entreprises, eux-m\u00eames en demande de montages vid\u00e9o percutants pour leur communication. Constatant ainsi un r\u00e9el besoin d\u2019accompagnement audiovisuel de la part des entreprises, Rushmix op\u00e8re \u00e0 compter de l\u2019ann\u00e9e 2019 un pivot strat\u00e9gique, recentrant progressivement son activit\u00e9 sur le march\u00e9 B2B.<\/p>\n\n\n\n<p>Apr\u00e8s une premi\u00e8re phase de financement en <em>pr\u00e9-Seed<\/em> d\u00e9but 2019 \u00e0 hauteur de 500 000\u20ac &#8211; r\u00e9alis\u00e9e aupr\u00e8s du fonds BJ Invest, de plusieurs Business Angels et de Bpifrance &#8211; Rushmix annonce avoir conclu en ce d\u00e9but d\u2019ann\u00e9e 2021 un nouveau tour de table de 500 000\u20ac suppl\u00e9mentaires, en <em>Seed<\/em>, aupr\u00e8s de ces m\u00eames investisseurs historiques. Des fonds qui viennent ainsi achever le pivot strat\u00e9gique de l\u2019entreprise, Rushmix concentrant d\u00e9sormais l\u2019ensemble de son activit\u00e9 sur la cible B2B, notamment \u00e0 travers le recrutement de forces commerciales visant \u00e0 acc\u00e9l\u00e9rer le d\u00e9ploiement de son offre aupr\u00e8s des entreprises.<\/p>\n\n\n\n<p><strong>Rushmix, un outil technologique unique en Europe qui r\u00e9volutionne la cr\u00e9ation vid\u00e9o<\/strong><\/p>\n\n\n\n<p>Cette nouvelle lev\u00e9e de fonds va \u00e9galement permettre \u00e0 Rushmix de poursuivre le d\u00e9veloppement de sa technologie propri\u00e9taire de pr\u00e9-montage vid\u00e9o. Une technologie qui repr\u00e9sente le c\u0153ur de son r\u00e9acteur et sur laquelle repose notamment son avantage concurrentiel.<\/p>\n\n\n\n<p>En effet, si Rushmix r\u00e9alise des montages vid\u00e9o sur la base des \u00e9l\u00e9ments transmis par les entreprises ou \u00e0 partir des images tourn\u00e9es par son r\u00e9seau de vid\u00e9astes disponibles partout en France, la startup a \u00e9galement d\u00e9velopp\u00e9 un concept innovant unique en Europe qui facilite le quotidien de ses monteurs et leur permet de capitaliser sur leur cr\u00e9ativit\u00e9. Ce syst\u00e8me de tri automatique des fichiers et de correction des images permet ainsi \u00e0 la startup de proposer des vid\u00e9os de qualit\u00e9 en un temps record (moins de 5 jours ouvr\u00e9s) pour une tarification in\u00e9gal\u00e9e sur le march\u00e9.<\/p>\n\n\n\n<p>Gr\u00e2ce \u00e0 ses fonds suppl\u00e9mentaires, Rushmix s\u2019est r\u00e9cemment engag\u00e9 dans la mise en place d\u2019un processus d\u2019Intelligence Artificielle permettant d\u2019am\u00e9liorer encore son outil technologique, et visant \u00e0 offrir aux monteurs un gain de temps objectiv\u00e9 \u00e0 80%, leur donnant la possibilit\u00e9 de se concentrer toujours davantage sur la partie artistique, les messages v\u00e9hicul\u00e9s et le rendu final.&nbsp;<\/p>\n\n\n\n<p><em>\u00ab&nbsp;Freelances, agences de communication, logiciels en ligne\u2026 le march\u00e9 de la vid\u00e9o &#8211; compos\u00e9 d\u2019une multitude d\u2019acteurs \u2013 est encore aujourd\u2019hui tr\u00e8s \u00e9clat\u00e9, sans leader apparent. Forts de ces financements et de notre technologie propri\u00e9taire, nous souhaitons devenir LE r\u00e9flexe vid\u00e9o pour les entreprises, quel que soit leur secteur d\u2019activit\u00e9 ou leur besoin.&nbsp;\u00bb <\/em><strong>Martin Bothier, co-fondateur et CEO chez Rushmix.<\/strong><\/p>\n\n\n\n<p>Depuis sa cr\u00e9ation, Rushmix a r\u00e9alis\u00e9 plus de 2000 vid\u00e9os et accompagn\u00e9 pr\u00e8s de 600 clients &#8211; publics et priv\u00e9s &#8211; dans leur digitalisation, \u00e0 l\u2019instar de Point.P, Maison Lejaby ou encore Bricomarch\u00e9. Pour poursuivre son d\u00e9veloppement, notamment \u00e0 l\u2019international, l\u2019entreprise objective d\u00e9j\u00e0 un nouveau tour de table de plusieurs millions d\u2019euros durant l\u2019ann\u00e9e 2022.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lyon, le 04 mai 2021 \u2013 La start-up tech Rushmix, sp\u00e9cialis\u00e9e dans la cr\u00e9ation de vid\u00e9os d\u2019entreprises, annonce ce jour avoir conclu un tour de table en Seed \u00e0 hauteur de 500 000\u20ac aupr\u00e8s du fonds BJ Invest, de plusieurs Business Angels et de Bpifrance, portant ainsi le montant total des capitaux lev\u00e9s depuis sa [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[546],"tags":[],"class_list":["post-19423","post","type-post","status-publish","format-standard","hentry","category-presse"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - 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