{"id":18750,"date":"2021-07-15T11:00:00","date_gmt":"2021-07-15T09:00:00","guid":{"rendered":"https:\/\/www.rushmix.com\/?p=18750"},"modified":"2021-07-13T16:47:17","modified_gmt":"2021-07-13T14:47:17","slug":"les-secrets-pour-reussir-une-video-dentreprise-snapchat","status":"publish","type":"post","link":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/","title":{"rendered":"Les secrets pour r\u00e9ussir une vid\u00e9o d&#8217;entreprise Snapchat"},"content":{"rendered":"<p><strong>Le r\u00e9seau social Snapchat a \u00e9t\u00e9 con\u00e7u pour fonctionner uniquement sur smartphone. Plateforme d\u00e9di\u00e9e \u00e0 l&#8217;\u00e9ph\u00e9m\u00e8re, la vid\u00e9o sur Snapchat est fugace et dispara\u00eet apr\u00e8s 24h. Se lancer sur Snapchat c&#8217;est faire le choix de communiquer en direct sur des dur\u00e9es tr\u00e8s courtes.<\/strong><\/p>\n<p><strong>Cet article fait partie d&#8217;une s\u00e9rie visant \u00e0 vous expliquer les diff\u00e9rents usages et astuces \u00e0 suivre pour publier des vid\u00e9os, en tant qu&#8217;entreprise, sur les diff\u00e9rents r\u00e9seaux sociaux.&nbsp; Pour un panorama global, n&#8217;h\u00e9sitez pas \u00e0 vous reporter \u00e0 l&#8217;article introductif de la s\u00e9rie: <a href=\"https:\/\/www.rushmix.com\/conseils-video-entreprise\/video-presentation-entreprise\/quel-format-video-choisir-pour-les-reseaux-sociaux\/\">quel format choisir pour les r\u00e9seaux sociaux<\/a>.<\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.rushmix.com\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"imgblog50p alignnone wp-image-17232 size-full\" title=\"video-snapchat\" src=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2020\/10\/bandeau-rushmix.jpg\" alt=\"video-snapchat\" width=\"650\" height=\"91\" srcset=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2020\/10\/bandeau-rushmix.jpg 650w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2020\/10\/bandeau-rushmix-300x42.jpg 300w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<h2>Pourquoi faire des vid\u00e9os sur Snapchat<\/h2>\n<p>Snapchat est <strong>LA plateforme de l&#8217;\u00e9ph\u00e9m\u00e8re<\/strong>. Ici tout se passe sur son smartphone et le contenu n&#8217;a pas vocation \u00e0 rester visible plus de 24h. \u00catre sur Snapchat c&#8217;est se positionner sur une tendance actuelle de &#8220;snack content&#8221; et de formats tr\u00e8s courts. Pour les entreprises, c&#8217;est faire le choix de communiquer de mani\u00e8re moins institutionnelle et plus l\u00e9g\u00e8re.<\/p>\n<p><span id=\"Objectifs-7\"><strong>Objectifs possibles :<\/strong><\/span><\/p>\n<ul>\n<li>Se rapprocher de votre communaut\u00e9 ou toucher un plus large public<\/li>\n<li>S&#8217;adresser \u00e0 une audience plus jeune<\/li>\n<li>Montrer les coulisses de votre entreprise<\/li>\n<li>Partager du contenu viral<\/li>\n<li>Proposer des contenus cr\u00e9atifs<\/li>\n<\/ul>\n<p><strong>Audiences : <\/strong>60% des utilisateurs sont \u00e2g\u00e9s de 18-34 ans en France (54% de femmes \/ 46% d\u2019hommes)<\/p>\n<h2>Quels types de vid\u00e9o publier sur Snapchat<\/h2>\n<p>Comme nous le disions plus haut, ce r\u00e9seau social est tourn\u00e9 vers le <strong>direct<\/strong> et le <strong>spontan\u00e9<\/strong>. Le choix du type de vid\u00e9o qui fonctionne sur cette plateforme va en d\u00e9couler.<\/p>\n<h3><em>Au c\u0153ur de l&#8217;entreprise<\/em><\/h3>\n<p>L&#8217;un des principes de Snapchat est de diffuser des vid\u00e9os &#8220;brut&#8221;, sans grandes retouches et diffus\u00e9es rapidement. Pour cela, l&#8217;un des moyens qui marchent est de montrer l&#8217;envers du d\u00e9cor de votre entreprise. 2 possibilit\u00e9s :<\/p>\n<ul>\n<li>Montrez vos lieux de production, pr\u00e9sentez vos collaborateurs, suivez la cr\u00e9ation de vos produits<\/li>\n<li>Faites tourner l&#8217;administration du compte Snapchat \u00e0 certains de vos collaborateurs. Ils font ainsi vivre en temps r\u00e9el le d\u00e9roul\u00e9 de leur journ\u00e9e de travail.<\/li>\n<\/ul>\n<h3><em>Tutoriels<\/em><\/h3>\n<p>Le format story propos\u00e9 par Snapchat est aussi pratique pour donner des trucs et astuces concernant votre c\u0153ur de m\u00e9tier. Vous apportez des r\u00e9ponses aux questions qui sont fr\u00e9quemment pos\u00e9es ou donnez des instructions sur comment utiliser vos produits par exemple. Le tout sur un ton l\u00e9ger.<\/p>\n<h3><em>Campagnes interactives<\/em><\/h3>\n<p>Afin d&#8217;associer votre audience \u00e0 votre communication, vous pouvez mettre en place des jeux, des projets interactifs ou encore vous reposer sur les UGC (User generated conent ou contenus cr\u00e9\u00e9s par les utilisateurs). Cette m\u00e9thode est un bon moyen pour vous rapprocher de vos publics et de cr\u00e9er une r\u00e9elle relation entre eux et vous.<\/p>\n<p><img decoding=\"async\" class=\"imgblog50p aligncenter wp-image-19928\" title=\"video-snapchat\" src=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-300x183.jpg\" alt=\"video-snapchat\" width=\"700\" height=\"426\" srcset=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-300x183.jpg 300w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1024x623.jpg 1024w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-768x467.jpg 768w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat.jpg 1200w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<h2>Quels sont les points cl\u00e9s d\u2019une vid\u00e9o Snapchat r\u00e9ussie<\/h2>\n<p>Alors sur quoi allez vous devoir faire attention lors de la<strong> r\u00e9alisation de vos vid\u00e9os<\/strong> ? Nous vous avons s\u00e9lectionn\u00e9 certains points qui nous paraissent importants \u00e0 garder en t\u00eate avant de se lancer.<\/p>\n<h3><em>Recommandations pour une publication<\/em><\/h3>\n<p>Nous commencerons par les recommandations lorsque vous souhaitez publier une vid\u00e9o de mani\u00e8re classique sur la plateforme :<\/p>\n<ul>\n<li>Adaptez votre contenu visuel \u00e0 ce que les utilisateurs ont l&#8217;habitude de voir sur Snapchat.<\/li>\n<li>Faites un message simple. Ne surchargez pas votre vid\u00e9o.<\/li>\n<li>Soyez naturel et spontan\u00e9 dans votre jeu d&#8217;acteur.<\/li>\n<\/ul>\n<h3><em>Recommandations pour une publicit\u00e9<\/em><\/h3>\n<p>Lorsqu&#8217;il s&#8217;agit de r\u00e9aliser une vid\u00e9o publicitaire sur Snapchat, certains points se rajoutent :<\/p>\n<ul>\n<li>Lancez l&#8217;action rapidement pour garder votre public attentif<\/li>\n<li>Affichez d&#8217;embl\u00e9e votre marque pour que votre audience sache rapidement que c&#8217;est vous. M\u00eame si elle ne visionnera pas le spot publicitaire dans sa totalit\u00e9, vous aurez toujours r\u00e9ussi \u00e0 transmettre un message dans les premi\u00e8res secondes.<\/li>\n<\/ul>\n<h3><em>Ne r\u00e9utilisez pas vos Snaps<\/em><\/h3>\n<p>Lorsque vous envoyez directement vos Snaps vid\u00e9o \u00e0 votre audience, ne les r\u00e9utilisez pas ensuite dans votre story. Cette r\u00e9p\u00e9tition aura plut\u00f4t tendance \u00e0 diminuer le nombre de vue que de l&#8217;augmenter.<\/p>\n<h3><em>Varier la longueur de vos vid\u00e9os<\/em><\/h3>\n<p>Alterner entre des vid\u00e9os courtes et longues pour garder l&#8217;int\u00e9r\u00eat de votre public. Pour ce faire vous devrez soigner votre script, avant de vous lancer dans la production de vos vid\u00e9os.<\/p>\n<h3><em>Cr\u00e9ez une histoire au travers des stories<\/em><\/h3>\n<p>M\u00eame si votre story ne durera qu&#8217;une minute, cela ne signifie pas que la narration et la logique d&#8217;exposition du sujet ne doit pas \u00eatre travaill\u00e9. R\u00e9fl\u00e9chissez \u00e0 chaque fois \u00e0 un d\u00e9but, milieu et une fin. Pour cela d\u00e9marrez votre vid\u00e9o par une intrigue qui tiendra en haleine votre audience. Selon le sujet de vos Snaps, vous pourrez ajouter en fin de vid\u00e9o un call-to-action pour indiquer au public ce qu&#8217;il est sens\u00e9 faire apr\u00e8s avoir visionn\u00e9 la vid\u00e9o.<\/p>\n<h3><em>Proposez une offre promotionnelle<\/em><\/h3>\n<p>Cette offre promotionnelle sera sp\u00e9cifique \u00e0 Snapchat. Ce code promo ou lien d\u00e9di\u00e9 apparaitra sur votre vid\u00e9o. Pour renforcer le caract\u00e8re particulier de l&#8217;offre ajoutez le mot &#8220;Snap&#8221;. Votre communaut\u00e9 comprendra qu&#8217;elle est privil\u00e9gi\u00e9e.<\/p>\n<h3><em>Cr\u00e9ez des stories pour faire r\u00e9agir<\/em><\/h3>\n<p>Snapchat vous permet d&#8217;ajouter \u00e0 vos vid\u00e9os des sondages et des quizz. En faisant r\u00e9agir votre audience vous comprenez mieux qui ils sont et cela vous permet de vous rapprocher de votre c\u0153ur de cible. Le tout de mani\u00e8re l\u00e9g\u00e8re.<\/p>\n<p><a href=\"https:\/\/www.rushmix.com\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"imgblog50p aligncenter wp-image-17318 size-full\" title=\"video-snapchat\" src=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2020\/10\/bandeau-editor.jpg\" alt=\"video-snapchat\" width=\"650\" height=\"91\" srcset=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2020\/10\/bandeau-editor.jpg 650w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2020\/10\/bandeau-editor-300x42.jpg 300w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/a><\/p>\n<h2>Les diff\u00e9rents formats vid\u00e9o sur Snapchat<\/h2>\n<p>Enfin, apr\u00e8s avoir vu quels peuvent \u00eatre les vid\u00e9os \u00e0 diffuser sur Snapchat, voyons maintenant quels sont les <strong>formats<\/strong> que propose la plateforme.<\/p>\n<h3><em>Stories<\/em><\/h3>\n<p>Disponible uniquement 24h apr\u00e8s leur publication. Les stories sont au format vertical pour une facilit\u00e9 de lecture sur son smartphone. Les vid\u00e9os durent 10 secondes mais peuvent s\u2019encha\u00eener jusqu\u2019\u00e0 6 \u00e0 la suite.<\/p>\n<ul>\n<li>Dimensions recommand\u00e9es : 1080 x 1920px<\/li>\n<li>Ratio format portrait : 9:16<\/li>\n<li>Poids de la vid\u00e9o : 32 mo max<\/li>\n<li>Formats vid\u00e9os recommand\u00e9s : .mp4, .mov<\/li>\n<li>Dur\u00e9e vid\u00e9o : de 3 secondes \u00e0 10 secondes<\/li>\n<\/ul>\n<h3><em>Quick Snap \/ Vid\u00e9o publicitaire courte dur\u00e9e <\/em><\/h3>\n<p>Vid\u00e9os plein \u00e9cran verticales qui s\u2019intercalent entre 2 stories d\u2019internautes. Dur\u00e9e maximale de 10 secondes. La dimensions de l\u2019image doit faire 1920 x 1080p pour utiliser toute la surface de l\u2019\u00e9cran.<\/p>\n<ul>\n<li>Dimensions recommand\u00e9es : 1080 x 1920px<\/li>\n<li>Ratio format portrait : 9:16<\/li>\n<li>Poids de la vid\u00e9o : 32 mo max<\/li>\n<li>Formats vid\u00e9os recommand\u00e9s : .mp4, .mov<\/li>\n<li>Dur\u00e9e vid\u00e9o : de 3 secondes \u00e0 10 secondes<\/li>\n<\/ul>\n<h3><em>Vid\u00e9o publicitaire longue dur\u00e9e <\/em><\/h3>\n<p>Ce format est une extension des 2 types de vid\u00e9o pr\u00e9sent\u00e9es ci-dessus. Apr\u00e8s 15 secondes de publicit\u00e9s les internautes peuvent continuer \u00e0 visionner la vid\u00e9o en glissant vers le haut de leur \u00e9cran. Pas de dur\u00e9e maximale et des fichiers qui peuvent peser jusqu\u2019\u00e0 1 go.<\/p>\n<ul>\n<li>Dimensions recommand\u00e9es : 1080 x 1920px ou 1920 x 1080 px<\/li>\n<li>Ratio format portrait : 9:16<\/li>\n<li>Ratio format paysage : 16:9<\/li>\n<li>Poids de la vid\u00e9o : 1 go max<\/li>\n<li>Formats vid\u00e9os recommand\u00e9s : .mp4, .mov<\/li>\n<li>Dur\u00e9e vid\u00e9o : de 3 secondes \u00e0 180 secondes<\/li>\n<\/ul>\n<p>Pour plus d&#8217;informations sur les formats sp\u00e9cifiques Snapchat nous vous conseillons de <a href=\"https:\/\/businesshelp.snapchat.com\/s\/article\/top-snap-specs?language=en_US\" target=\"_blank\" rel=\"noopener\">lire la fiche d\u00e9di\u00e9e<\/a>.<\/p>\n<p><img decoding=\"async\" class=\"imgblog50p aligncenter wp-image-19930\" title=\"video-snapchat\" src=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat_2-300x183.jpg\" alt=\"video-snapchat\" width=\"700\" height=\"426\" srcset=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat_2-300x183.jpg 300w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat_2-1024x623.jpg 1024w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat_2-768x467.jpg 768w, https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat_2.jpg 1200w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/p>\n<h2>R\u00e9aliser votre vid\u00e9o Snapchat avec Rushmix<\/h2>\n<p>Vous l&#8217;aurez compris, la cr\u00e9ation de vid\u00e9o sur Snapchat ne doit pas \u00eatre pris \u00e0 la l\u00e9g\u00e8re. En vous lan\u00e7ant sur cette plateforme votre audience attend de vous de la spontan\u00e9it\u00e9, du direct et de l&#8217;authenticit\u00e9. Pour r\u00e9ussir vous devrez avoir un calendrier de publication bien ficel\u00e9, tout en s&#8217;autorisant \u00e0 cr\u00e9er des vid\u00e9os improvis\u00e9es.<\/p>\n<p><a href=\"https:\/\/www.rushmix.com\/business\">Rushmix<\/a>, sp\u00e9cialiste de la vid\u00e9o (tournage + montage), propose des solutions efficaces pour les entreprises, le tout pour des prix comp\u00e9titifs et en un temps record. D\u00e9couvrez sur notre site internet l&#8217;ensemble de nos offres et n&#8217;h\u00e9sitez pas \u00e0 nous contacter ! Nous nous ferons un plaisir de r\u00e9pondre \u00e0 vos questions.<\/p>\n<p style=\"text-align: center;\"><a class=\"fasc-button fasc-size-xlarge fasc-type-flat fasc-rounded-medium ico-fa fasc-ico-before fa-video-camera\" style=\"background-color: #2b8292; color: #ffffff;\" href=\"https:\/\/www.rushmix.com\/business\/\">Cr\u00e9er ma vid\u00e9o Snapchat avec Rushmix<\/a><\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le r\u00e9seau social Snapchat a \u00e9t\u00e9 con\u00e7u pour fonctionner uniquement sur smartphone. Plateforme d\u00e9di\u00e9e \u00e0 l&#8217;\u00e9ph\u00e9m\u00e8re, la vid\u00e9o sur Snapchat est fugace et dispara\u00eet apr\u00e8s 24h. Se lancer sur Snapchat c&#8217;est faire le choix de communiquer en direct sur des dur\u00e9es tr\u00e8s courtes. Cet article fait partie d&#8217;une s\u00e9rie visant \u00e0 vous expliquer les diff\u00e9rents [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":19932,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[322],"tags":[],"class_list":["post-18750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-video-presentation-entreprise"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les secrets pour r\u00e9ussir une vid\u00e9o d&#039;entreprise Snapchat - Rushmix<\/title>\n<meta name=\"description\" content=\"La vid\u00e9o sur Snapchat peut s&#039;av\u00e9rer un choix judicieux pour les entreprises qui souhaitent communiquer en direct avec son audience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les secrets pour r\u00e9ussir une vid\u00e9o d&#039;entreprise Snapchat - Rushmix\" \/>\n<meta property=\"og:description\" content=\"La vid\u00e9o sur Snapchat peut s&#039;av\u00e9rer un choix judicieux pour les entreprises qui souhaitent communiquer en direct avec son audience.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/\" \/>\n<meta property=\"og:site_name\" content=\"Rushmix\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/rushmixcom\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/rushmixcom\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-15T09:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Equipe Rushmix\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RushmixCom\" \/>\n<meta name=\"twitter:site\" content=\"@RushmixCom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Equipe Rushmix\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/\"},\"author\":{\"name\":\"Equipe Rushmix\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#\\\/schema\\\/person\\\/c247b723b25c12ccddfb085268105f67\"},\"headline\":\"Les secrets pour r\u00e9ussir une vid\u00e9o d&#8217;entreprise Snapchat\",\"datePublished\":\"2021-07-15T09:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/\"},\"wordCount\":1373,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/video-snapchat-1.jpg\",\"articleSection\":[\"Vid\u00e9o pr\u00e9sentation d'entreprise\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/\",\"url\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/\",\"name\":\"Les secrets pour r\u00e9ussir une vid\u00e9o d'entreprise Snapchat - Rushmix\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/video-snapchat-1.jpg\",\"datePublished\":\"2021-07-15T09:00:00+00:00\",\"description\":\"La vid\u00e9o sur Snapchat peut s'av\u00e9rer un choix judicieux pour les entreprises qui souhaitent communiquer en direct avec son audience.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/video-snapchat-1.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/video-snapchat-1.jpg\",\"width\":1920,\"height\":1280},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\",\"item\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Conseils vid\u00e9os entreprise\",\"item\":\"https:\\\/\\\/www.rushmix.com\\\/conseils-video-entreprise\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Vid\u00e9o pr\u00e9sentation d'entreprise\",\"item\":\"https:\\\/\\\/www.rushmix.com\\\/conseils-video-entreprise\\\/video-presentation-entreprise\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Les secrets pour r\u00e9ussir une vid\u00e9o d&rsquo;entreprise Snapchat\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/\",\"name\":\"Rushmix\",\"description\":\"Votre montage vid\u00e9o \u00e0 partir de vos photos et vid\u00e9os\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#organization\",\"name\":\"Rushmix\",\"url\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/Logo-entier-BLEU.png\",\"contentUrl\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/Logo-entier-BLEU.png\",\"width\":2000,\"height\":736,\"caption\":\"Rushmix\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/rushmixcom\\\/\",\"https:\\\/\\\/x.com\\\/RushmixCom\",\"https:\\\/\\\/www.instagram.com\\\/rushmix_video\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rushmix\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/Rushmix\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/#\\\/schema\\\/person\\\/c247b723b25c12ccddfb085268105f67\",\"name\":\"Equipe Rushmix\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Rushmix-Equipe-96x96.jpg\",\"url\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Rushmix-Equipe-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rushmix.com\\\/wp-content\\\/uploads\\\/2019\\\/02\\\/Rushmix-Equipe-96x96.jpg\",\"caption\":\"Equipe Rushmix\"},\"description\":\"Nous sommes une \u00e9quipe passionn\u00e9e par le montage vid\u00e9o, l'entrepreneuriat, et les technologies qui y sont li\u00e9es. A travers ce blog nous souhaitons partager nos coups de c\u0153urs, quelques actualit\u00e9s et nos astuces pour r\u00e9ussir vos vid\u00e9os !\",\"sameAs\":[\"https:\\\/\\\/www.rushmix.com\",\"https:\\\/\\\/www.facebook.com\\\/rushmixcom\\\/\",\"https:\\\/\\\/x.com\\\/RushmixCom\"],\"url\":\"https:\\\/\\\/www.rushmix.com\\\/en\\\/monteur-video\\\/professionnel-video\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Les secrets pour r\u00e9ussir une vid\u00e9o d'entreprise Snapchat - Rushmix","description":"La vid\u00e9o sur Snapchat peut s'av\u00e9rer un choix judicieux pour les entreprises qui souhaitent communiquer en direct avec son audience.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/","og_locale":"en_US","og_type":"article","og_title":"Les secrets pour r\u00e9ussir une vid\u00e9o d'entreprise Snapchat - Rushmix","og_description":"La vid\u00e9o sur Snapchat peut s'av\u00e9rer un choix judicieux pour les entreprises qui souhaitent communiquer en direct avec son audience.","og_url":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/","og_site_name":"Rushmix","article_publisher":"https:\/\/www.facebook.com\/rushmixcom\/","article_author":"https:\/\/www.facebook.com\/rushmixcom\/","article_published_time":"2021-07-15T09:00:00+00:00","og_image":[{"width":1920,"height":1280,"url":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1.jpg","type":"image\/jpeg"}],"author":"Equipe Rushmix","twitter_card":"summary_large_image","twitter_creator":"@RushmixCom","twitter_site":"@RushmixCom","twitter_misc":{"Written by":"Equipe Rushmix","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#article","isPartOf":{"@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/"},"author":{"name":"Equipe Rushmix","@id":"https:\/\/www.rushmix.com\/en\/#\/schema\/person\/c247b723b25c12ccddfb085268105f67"},"headline":"Les secrets pour r\u00e9ussir une vid\u00e9o d&#8217;entreprise Snapchat","datePublished":"2021-07-15T09:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/"},"wordCount":1373,"commentCount":0,"publisher":{"@id":"https:\/\/www.rushmix.com\/en\/#organization"},"image":{"@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1.jpg","articleSection":["Vid\u00e9o pr\u00e9sentation d'entreprise"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/","url":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/","name":"Les secrets pour r\u00e9ussir une vid\u00e9o d'entreprise Snapchat - Rushmix","isPartOf":{"@id":"https:\/\/www.rushmix.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#primaryimage"},"image":{"@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1.jpg","datePublished":"2021-07-15T09:00:00+00:00","description":"La vid\u00e9o sur Snapchat peut s'av\u00e9rer un choix judicieux pour les entreprises qui souhaitent communiquer en direct avec son audience.","breadcrumb":{"@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#primaryimage","url":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1.jpg","contentUrl":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/06\/video-snapchat-1.jpg","width":1920,"height":1280},{"@type":"BreadcrumbList","@id":"https:\/\/www.rushmix.com\/en\/conseils-video-entreprise\/video-presentation-entreprise\/les-secrets-pour-reussir-une-video-dentreprise-snapchat\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"","item":"https:\/\/www.rushmix.com\/en\/"},{"@type":"ListItem","position":2,"name":"Conseils vid\u00e9os entreprise","item":"https:\/\/www.rushmix.com\/conseils-video-entreprise\/"},{"@type":"ListItem","position":3,"name":"Vid\u00e9o pr\u00e9sentation d'entreprise","item":"https:\/\/www.rushmix.com\/conseils-video-entreprise\/video-presentation-entreprise\/"},{"@type":"ListItem","position":4,"name":"Les secrets pour r\u00e9ussir une vid\u00e9o d&rsquo;entreprise Snapchat"}]},{"@type":"WebSite","@id":"https:\/\/www.rushmix.com\/en\/#website","url":"https:\/\/www.rushmix.com\/en\/","name":"Rushmix","description":"Votre montage vid\u00e9o \u00e0 partir de vos photos et vid\u00e9os","publisher":{"@id":"https:\/\/www.rushmix.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rushmix.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.rushmix.com\/en\/#organization","name":"Rushmix","url":"https:\/\/www.rushmix.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rushmix.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/05\/Logo-entier-BLEU.png","contentUrl":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2021\/05\/Logo-entier-BLEU.png","width":2000,"height":736,"caption":"Rushmix"},"image":{"@id":"https:\/\/www.rushmix.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/rushmixcom\/","https:\/\/x.com\/RushmixCom","https:\/\/www.instagram.com\/rushmix_video\/","https:\/\/www.linkedin.com\/company\/rushmix\/","https:\/\/www.youtube.com\/c\/Rushmix"]},{"@type":"Person","@id":"https:\/\/www.rushmix.com\/en\/#\/schema\/person\/c247b723b25c12ccddfb085268105f67","name":"Equipe Rushmix","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2019\/02\/Rushmix-Equipe-96x96.jpg","url":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2019\/02\/Rushmix-Equipe-96x96.jpg","contentUrl":"https:\/\/www.rushmix.com\/wp-content\/uploads\/2019\/02\/Rushmix-Equipe-96x96.jpg","caption":"Equipe Rushmix"},"description":"Nous sommes une \u00e9quipe passionn\u00e9e par le montage vid\u00e9o, l'entrepreneuriat, et les technologies qui y sont li\u00e9es. A travers ce blog nous souhaitons partager nos coups de c\u0153urs, quelques actualit\u00e9s et nos astuces pour r\u00e9ussir vos vid\u00e9os !","sameAs":["https:\/\/www.rushmix.com","https:\/\/www.facebook.com\/rushmixcom\/","https:\/\/x.com\/RushmixCom"],"url":"https:\/\/www.rushmix.com\/en\/monteur-video\/professionnel-video\/"}]}},"_links":{"self":[{"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/posts\/18750","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/comments?post=18750"}],"version-history":[{"count":1,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/posts\/18750\/revisions"}],"predecessor-version":[{"id":19934,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/posts\/18750\/revisions\/19934"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/media\/19932"}],"wp:attachment":[{"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/media?parent=18750"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/categories?post=18750"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rushmix.com\/en\/wp-json\/wp\/v2\/tags?post=18750"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}